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With the founding of Southern Ontario Fertility Technologies, Dr. Martin brings a very special approach to the treatment of infertility.

First of all, he wants his patients to be well informed. To do this, he has developed an extensive set of information packages, which cover all topics of infertility.

He also believes infertility services should be caring, available, affordable and as non-stressful as possible. SOFT's capable and caring staff take into account all aspects of the patients they serve.

At the clinic, research in intrauterine insemination, ovulation induction, IVF, male infertility, endometriosis, ovarian reserve, polycystic ovary syndrome, menopause and others, are continued and expanded.


Dr. James S. B. Martin

Dr. James S. B. Martin founded and became the medical director of Southern Ontario Fertility Technologies in October 2000.

He is well known to Southwestern Ontario from his associations with the infertility unit at London Health Sciences Centre, University Campus from 1993 to 2000.

Dr. Martin received his honours B.Sc. and M.D. degrees from the University of Western Ontario in 1972 and 1976. He completed an internship at St. Joseph's Medical Centre in Toronto in 1977 and opened and maintained a family practice for 12 years in Midland Ontario. During that time, Dr. Martin lectured at the University of Toronto and in 1983, received his Certification in the College of Family Practice (CCFP).

Dr. Martin returned to the University of Western Ontario from 1989-1993 to complete his specialist training in Obstetrics and Gynecology. He then completed a fellowship program in Reproductive Endocrinology and Infertility accredited by the Royal College of Physicians and Surgeons of Canada from 1993 to 1995. Next, he became a consultant in Infertility and Reproductive Endocrinology at London Health Sciences Centre - University Campus and an Assistant Professor at the University of Western Ontario.

During his career Dr. Martin has received 12 awards for Academic performance, teaching or research, published 14 scientific papers, presented 57 abstracts and presentations at scientific meetings and countless presentations in the community for continuing medical education. He has also received additional training in Andrology (male infertility), Laser Surgery, Microsurgery, Minimally invasive surgery (laparoscopy and hysteroscopy) and Ultrasound.

Dr. John McNaught, B.Sc., M.D., FRCS(c)

Dr. John McNaught joined the SOFT clinic in 2006. Dr. McNaught is originally from Manitoba, and he completed his B.Sc. and attended medical school at the University of Manitoba. He completed five years of residency specialization in Obstetrics and Gynecology with an emphasis on infertility and minimally invasive surgery at the University of Western Ontario. He is licensed by the the College of Physicians and Surgeons of Ontario.

Dr. McNaught currently provides infertility treatment, counseling, and fertility-enhancing gynecologic surgery through the SOFT clinic. He also maintains a busy obstetrical practice in nearby St. Thomas, Ontario.

John lives in London with his wife and he enjoys music, travel, animals, and the outdoors.

Pat McCabe, BSW, RN

Pat has been the Nursing Director at the S.O.F.T. clinic since October 2000. She has many roles at the clinic such as coordinating IVF and IUI cycles and providing our patients with information and instructions about their treatment.

She brings to her work many years of nursing experience. Pat received her Bachelor of Social Work from King’s College at the University of Western Ontario and became a Registered Nurse through Fanshawe College in 1983. She worked for 17 years in Hematology/Oncology at St. Joseph’s Hospital in London.

Pat is a mother of three sons and lives in London Ontario.

When she’s not running her boys to soccer or karate, she enjoys gardening, reading, needlepoint and knitting.

Annette Bueschleb, RDMS

Annette has extensive experience in ultrasonography, especially in the areas of infertility and prenatal screening. She is originally from London, and admits to “loving math” when she was in school. Her appreciation of the precision of mathematics led to an interest in x-ray technology and later to her training as a Registered Ultrasonographer. Annette enjoys working at the SOFT clinic, where she feels that her skills are used to help the patients in the clinic. She also enjoys the relationship that she develops with the patients at the clinic through her work. Annette has three children and she mentions that her “favorite job” of all was being able to spend nine years at home with them when they were younger. She enjoys skiing and being active, and admits to chocolate as her favorite food!

Lisa Hewson, RPN

Lisa was born in St. Catherines, Ontario and moved to St. Thomas, Ontario during her high school years. She has been at the SOFT clinic for over 2 1/2years. Prior to working at the SOFT clinic, Lisa worked in day care, a physician office, and a long term care facility. Lisa readily says that she has learned that you often have to work hard for what you want in life, and she also loves to take courses and continue to learn. Lisa likes working at the SOFT clinic because she enjoys people and her role at the clinic challenges her to continue to learn and grow professionally. She has two children and a dog. She enjoys water sports and spending time with her family.

Michelle Rokeby-Baker, RT

Michelle Rokeby-Baker joined the S.O.F.T. team in November 2002 as the clinic’s Laboratory Director.

Michelle has worked in a variety of medical laboratories in Southwestern Ontario since graduating from the Toronto Institute of Medical Technology as a certified Laboratory Technologist. Her experience includes working for over five years at County Medical Laboratory in Simcoe Ontario as the head of Microbiology and Urinalysis, one year in Haematology at MDS Laboratories and two years at Woodlyn Laboratories in Guelph Ontario.

Michelle is very interested in medicinal and nutriceutical plants, especially in native forest plant life. When she’s not working, she enjoys being outdoors, fishing, gardening and camping or spending time with her 6 cats and her dog. Michelle is also an active volunteer in Port Burwell where she is involved with the Optimists, the Recreation Society and the Port Burwell Legion.

Cathy Langley, R.N.

Cathy joined the SOFT clinic in 2002. Her many years of experience working with patients in infertility treatment have been an asset to her work at SOFT. Cathy enjoys the opportunity to continue to learn in her work at the clinic, and she is very dedicated to helping patients who are going through infertility work up and treatment.

Gail Copeland, R.P.N

Gail is originally from London and she has been a Registered Practical Nurse for 25 years, and a good portion of her nursing career has been working as a nurse in an operating room setting. She spent 10 years as a private duty nurse, which allowed her the flexibility to set her own hours in order to devote time to her family. She has also volunteered in labor support and she has been interested in obstetrics and midwifery. She admits that she loves to cook and eat, and thus she also exercises frequently by running so that she can eat what she likes! Her main interests are family outings and events, and she also loves interior decorating. Gail finds her work at the clinic very rewarding and she cares very deeply about the patients who come to the clinic for help with infertility.

Shalan Moore, M.L.A., C.H.A.

Shalan works in the lab at the clinic. She finds working in the lab interesting and she feels a sense of accomplishment in being a part of helping people through her skills and interests in health science and pathology. She acquired the ability to be flexible through many moves when she was younger and having 6 siblings in her family. She has worked in chiropractic offices, and as a lab technician in other areas before coming to the SOFT clinic. She likes kick boxing, football, and cross stitch (yes, she is diverse!) She lives with her daughter and their cat, Doc.

Maureen McKenzie

Maureen is the office manager for the SOFT clinic. She was born in Glasgow, Scotland and moved to Canada with her family when she was five years old. Maureen brings a wealth of experiences to her work at the SOFT clinic. She has worked in a variety of settings and as a result, she has a broad knowledge base about life, people, and work environments. She is dedicated to the work of the clinic, and she believes in being a part of a clinic where patient-centered care is the top priority. She likes people and she enjoys helping others. She is truly the “hub of the wheel” at the clinic, and she is a great resource for both the staff the patients. She is an avid reader and she loves spicy food and sushi. As gregarious as Maureen is in the clinic setting, she is a little shy about having her picture taken, so you will have to simply meet her in person!

Ruth Smith

The first person you are likely to meet when you walk into our clinic is Ruth, who is our front office receptionist. Ruth is originally from Alberta and moved to Ontario in 2005. She admits to being a “crazy kid” when she was younger (although we aren’t quite sure if she has outgrown this title yet)! She completed College training in office technology and has worked as a home support worker and in an ophthalmology office in Alberta. She also “loves anything that breathes” and has many different animal companions in her home. She also likes to work on cars and do needlepoint. Ruth says that she finds her work at the SOFT clinic rewarding because she enjoys helping others and she enjoys learning.
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